August 25, 2010
NOTE FROM DOUG:
Niche marketing means trying to target a
specific, narrow demographic. And a
tinier target is much harder to hit.
specific, narrow demographic. And a
tinier target is much harder to hit.
The Top 7 Failed Niche Food Products
7> Cyrillic Alphabet Soup
6> BudMuchWeiser Mensa-Approved Beer
5> Cracktivia Yogurt
4> White Chocolate CocoPuffs, with Klanberries
3> “Fastables” Empty Lunch Packets
2> Sumo Arena Franks
and the Number 1 Failed Niche Food Product…
1> In-N-Out Bulimi-Burgers
.
Credits:
Selected from 20 submissions from 5 contributors.
This week’s list authors are:
Larry Hollister, Concord, CA — 1, 2, 3, 6, 7 (Five star!)
James Knowles, Bellingham, WA — 4
Edward Rodman, Ocean Twp., NJ — 5, Topic
Doug Frank, Crosby, TX — the Saucier